In a world where 61% of ecommerce sales are projected to come from mobile by 2025, proximity marketing offers retailers a powerful way to drive in-store traffic...
Customer acquisition can be significantly more costly than retention. In fact, it may cost up to five times more to acquire a new customer than to retain an existing...
Considering how crowded and competitive the modern digital environment has become, efficient multi-channel marketing heavily relies on leveraging the most popular...
Few things are more frustrating in email marketing than crafting a carefully planned campaign, only to find out that many of your messages never made it to their...
The “e” in ecommerce might as well stand for “efficient”. Efficient shopping platforms, processes, and, of course, efficient communication - a crucial element...
No business niche is exempt from technological transformation. The 2010s saw major changes taking place in the retail industry, traditionally associated with making...
Communication is the lifeblood of your business. From the brand name, through its story, the website, social media, product or service descriptions, to conversations...
At WWDC 2024, Apple unveiled iOS 18, expected to launch in mid-September. Among its many updates, one feature stands out: RCS support in iMessages, bridging...
Sustainable business isn’t just a buzzword anymore. At this point, it’s become an essential part of corporate policies. Companies across the globe are embedding...
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